Saturday, April 20, 2013

Jackie Robinson worth $2,000 to Bowman

In his “from the RUHL BOOK” column in the May 10, 1950, issue of The Sporting News, Oscar Ruhl wrote:

A close friend of Jackie Robinson says that Jackie’s total earnings from his life-story movie, baseball salary and endorsements for 1950 will run something like $135,000. One firm alone, a maker of bubble gum, paid him $2,000 for the right to use his name.

I assume that the bubble gum company that paid Robinson two grand must have been Bowman, since Leaf was out of the baseball card market by 1950

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