Thursday, July 2, 2015

There's always room for more Jell-O (cards)

Regular followers of my blog know that I recently completed the first phase of custom card creations related to the Post cereal box-back cards of 1961-63.

You can see what was accomplished by scrolling back to my April 24 posting (1961), May 15 (1963) and June 1 (1962).

Today I'm unveiling a spin-off . . . a re-creation of a 1963 Jell-O box.

For many years I had in my collection a never-used 1963 Jell-O "flat" of Frank Lary on a 6-oz. strawberry box. Before selling it recently, I made a high-res scan that I could use as the basis for some new creations.

I started with reproducing -- sort of -- the original 1963 Jell-O Mickey Mantle. I say "sort of" because my Mantle is actually a re-creation. 

If I could have gotten a high-res scan of an original card, I would have done so, but my efforts were unavailing. So I did my best to replicate the format and typography of an original, and dropped in the best scan I could find on the internet of the Mantle pose. 

I'm happy with the work I did on re-doing the typography. Only a really dedicated '63J collector would be likely to spot the subtle differences, and probably only then by having a real card to compare side-by-side.

Because my box so closely parallels the genuine  1963 product. I've added a discrete 2015 copyright notice.

As the culmination of the Jell-O box project, I printed out the complete box, attached it to card stock closely approximating the original, and got out my X-Acto knife and double-sided tape.

Being a past master in the art of box folding from decades of forming up card boxes and USPS Priority Mail boxes, I wanted to see if I could do a creditable job of cutting and pasting my Mantle flat into a 3-D presentation.

With the various fold lines clearly visible on the sheet, the job turned out to be easier than I had dreaded. By scoring the back of the cardboard with my blade, I was able to make generally crisp folds .A torn seam that manifests itself in the lower-left corner of the box back is evidence that I had done a good -- but not a great -- job.

I finished the project by inserting a package of strawberry Jell-O from a current package into my retro box. It gives the newly created box a pleasing heft and sound. 

While I will be offering my complete-box panels to collectors, I won't be offering my origami skills. Those who want to make a box will have to undertake the construction themselves.

Check back tomorrow and you can see my revised version of a 1963 Jell-O Mickey Mantle box and a box for a player who did not make the cut in 1963.

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